KEY BENEFITS
Neutralizes Brassy Orange/Red Tones

Key Benefits:
Helps maintain salon-fresh color in natural hair color and color treated hair
Offers color preservation and color balance in one step
Can be used weekly or daily, depending on desired results
Silk Amino Complex conditioning agents replenish moisture in chemically treated hair
Create custom shades by intermixing colors for endless possibilities

SPECIFICATIONS
Weight (pound)    0.75
Dimensions (inch)    2 (L) x 2 (W) x 8 (H)
MSDS    CHI Ionic Color Illuminate Shampoo Silver Blonde, CHICISBS12P, CHICISBS25P, 80-CHICISBS-A

INGREDIENTS
Aqua/Water/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Acrylates Copolymer, Hydrolyzed Silk, Panthenol, Anthemis Nobilis Flower Extract, Lavandula Angustifolia (Lavender) Flower Extract, Mentha Piperita (Peppermint) Leaf Extract, Salvia Sclarea (Clary) Extract, Symphytum Officinale Leaf Extract, Disodium Laureth Sulfosuccinate, Phenoxyethanol, Caprylyl Glycol, Glycol Distearate, Laureth-4, Tetrasodium EDTA, Guar Hydroxypropyltrimonium Chloride, Potassium Sorbate, Sorbeth-230 Tetraoleate, Hexylene Glycol, Citric Acid, Decyl Glucoside, Sorbitan Laurate, Fragrance (Parfum), Benzyl Benzoate, Hexyl Cinnamal, Basic Blue 99
DESCRIPTION
CHI Color Illuminate Color enhancing shampoos and conditioners provide balanced color replenishment between salon services. Color Illuminate directly deposits color dyes or tones in one easy step. It features Silk Amino Complex, which contains ceramic, amino acids, and silk that deeply penetrate the hair cuticle for ultimate color deposit and moisture delivery.

DIRECTIONS
Wet hair and apply CHI Color Illuminate Shampoo evenly throughout. Massage into a lather. Leave in for 1-5 minutes and rinse. Follow with CHI Color Illuminate Conditioner. *Consider starting tone and level of hair color as well as porosity when determining shade and timing. Always use gloves. May stain porous surfaces.